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Enhanced camo prints, contemporary silhouettes and ample statement branding. The Ultra Jacquard is the something new your gym kit needed, built to power through the fiercest of workouts.
"It would have been easier to take the stereotypical route with such a trend-driven print, but we wanted something different." Jack Lamont, Senior Menswear Designer.
But its most noteworthy detail is felt by touch alone: materials that are durable, supportive and made from a unique textured jacquard fabric that toughens up its clean, refined look.
The goal was to create a collection that covers all bases but looks just as cool. "Subtle impact," is how Graphic Designer Lucie Haynes describes it. "It's a much more modern take on a camo print."
Available in White, Woodland Green and Charcoal, the patterns you see are knitted into fabrics, rather than printed, to ensure the best quality and desired look is achieved. For the design team, the challenge doesn't end there.
Getting the right fit from your training gear is both personal and intricate. The needs of the individual are ever-changing, from liberating clothing that keeps you cool and agile to strong and supportive fabrics that help you to get the most from your workout.
It's an eternally moving target, but the Ultra Jacquard collection aims to bridge the gap between.
Basic, crew neck tees are a must and offer a functional foundation for any activity, whilst forward-thinking tracksuit staples have been considered with your training at the fore.
Features such as fused bartack stitch covers, drawcord exits and cut-and-sew kangaroo pockets ensure effortless functionality, whilst maintaining a clean look and feel.
A WORD FROM OUR STYLIST
"If you're brave enough, wearing the matching pullover and bottoms co-ordinated makes for a cool statement outfit.
If not, try your hand at the trend with one of the more subtle pieces, such as the tee, to accent your look.
Or if you really want to push the style elements, don't be afraid to mix and match between colourways."